I'm Seth. And yes.
That's my chicken.

I currently work at Buildertrend, a SaaS company serving the residential construction industry as a Lead Product Designer.

I work as a design leader at our strategic initiative level, helping to identify and frame opportunities for our builders to better use our financial features within Buildertrend. I also serve as primary design resource on the High Voltage build team.

In addition, I've worked at Duke Energy as a Design Strategist and at the Charlotte Mecklenburg Library, where I served as their first Chief Strategy and Innovation Officer, managing the Library’s digital transformation and innovation efforts.

Through storytelling, leadership, and human-centered design, I thrive in helping organizations envision and execute their goals within their constraints.